Careers & credentials · jobs
JOBS IN THE
Representative job descriptions for 31 roles across production, hospitality, sales, retail, education and business — with the skills, credentials and career path for each.
Make it
Production & cellar
Distilleries, wineries and vineyards
Senior●●●●
Master Distiller
Leads spirit production and is the guardian of a distillery’s style and quality.
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Entry●●●●
Distiller / Still Operator
Runs the day-to-day production of spirits under a master distiller.
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Senior●●●●
Master Blender
Creates and maintains the flavour of blended spirits by selecting and combining casks.
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Mid●●●●
Cellar Master / Warehouse Manager
Looks after barrels and bottled stock so spirits and wines age safely.
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Senior●●●●
Winemaker
Turns grapes into wine and decides how it will taste.
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Mid●●●●
Viticulturist / Vineyard Manager
Grows the grapes: soil, vines, canopy and harvest.
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Entry●●●●
Quality / Lab Analyst
Tests wines and spirits for safety, consistency and compliance.
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Pour it
Bars, restaurants & visitors
Bartenders, sommeliers and tasting rooms
Entry●●●●
Bartender
Makes and serves drinks, creates a welcoming atmosphere and keeps the bar running.
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Mid●●●●
Head Bartender / Bar Manager
Leads the bar team, designs the menu and runs the numbers.
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Senior●●●●
Beverage Director
Owns the whole drinks programme for a restaurant, hotel or group.
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Mid●●●●
Sommelier
Guides guests through the wine list and pairs wine with food.
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Senior●●●●
Head Sommelier / Wine Director
Leads the wine programme and sommelier team.
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Entry●●●●
Tasting Room Host
Welcomes visitors and leads tastings at a winery or distillery.
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Entry●●●●
Distillery / Vineyard Tour Guide
Takes visitors through a production site and brings its story to life.
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Mid●●●●
Wine & Spirits Travel Specialist
Designs and sells trips built around distilleries, vineyards and tasting rooms.
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Sell it
Brands, sales & marketing
Ambassadors, brand managers and sales teams
Mid●●●●
Brand Ambassador
The face of a brand: educates the trade, hosts events and builds loyalty.
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Senior●●●●
Brand Manager
Owns a brand’s strategy, marketing and results.
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Mid●●●●
Trade Marketing Manager
Makes brands visible and attractive in bars, restaurants and shops.
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Entry●●●●
Sales Representative (On-trade / Off-trade)
Sells wine and spirits to bars, restaurants and shops.
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Mid●●●●
Key Account Manager
Looks after major customers such as hotel groups and retail chains.
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Senior●●●●
Export Manager
Grows a brand’s sales in new countries.
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Stock it
Retail, buying & trade
Shops, buyers, importers and auctions
Entry●●●●
Retail Specialist / Wine Merchant
Helps customers choose the right bottle in a shop or online.
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Mid●●●●
Wine / Spirits Buyer
Selects and negotiates the products a retailer or restaurant group sells.
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Senior●●●●
Importer / Distributor Manager
Brings wines and spirits into a market and manages distribution.
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Senior●●●●
Rare Wine & Whisky Auction Specialist
Values, authenticates and sells rare bottles at auction.
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Teach it
Education, writing & media
Educators, writers and creators
Mid●●●●
Beverage Educator / Trainer
Teaches wine, spirits or bar skills to the trade and enthusiasts.
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Mid●●●●
Wine & Spirits Writer / Journalist
Writes about drinks for magazines, websites and books.
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Entry●●●●
Content Creator / Community Manager
Builds an audience around drinks online.
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Run it
Business & operations
Compliance, logistics and founders
Senior●●●●
Compliance & Regulatory Manager
Makes sure the business follows alcohol laws and licences.
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Entry●●●●
Supply Chain & Logistics Coordinator
Keeps bottles and barrels moving from producer to customer.
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Senior●●●●
Craft Distillery / Winery Founder
Starts and runs a new producer.
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Pay bands (● to ●●●●) are relative and vary widely by country, employer and tips. These are representative descriptions, not live vacancies.